The company's best-known hardware products include the Macintosh line of computers, the iPod, the iPhone and the iPad.
Apple software includes the Mac OS X operating system; the iTunes media browser; the iLife suite of multimedia and creativity software; the iWork suite of productivity software; Aperture, a professional photography package; Final Cut Studio, a suite of professional audio and film-industry software products; Logic Studio, a suite of music production tools; the Safari web browser; and iOS, a mobile operating system.
Established on April 1, 1976 in Cupertino, California, and incorporated January 3, 1977, the company was previously named Apple Computer, Inc., but removed the word "Computer" in 2007 to reflect the company's ongoing expansion into the consumer electronics market in addition to its traditional focus on personal computers.
Apple has helped entrepreneurs and business owners go mobile with the introduction of the iPhone, untethering them from their desks and offices and enabling them to go out to customers and in the field. The company has a loyal following from certain small businesses, especially those in creative fields.