Shaoolian started Blue Fountain Media as a one-man operation and grew it to its current size of over 120 employees.
Blue Fountain Media works with Fortune 500 companies, but also works with many small businesses and helping them to grow through better online messaging and enhanced marketing.
Shaoolian is widely recognized as an expert on doing business online and is a writer and lecturer on issues relating to online business.
Shaoolian is a regular columnist in The New York Times Small Business "You're the Boss" blog, where he critiques the sites of small businesses. These columns provide practical advice and are read by thousands of small business owners. He is also a regular contributor to Amex Open Forum, YoungEntrepreneur.com, and several other publications and online outlets.