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Sandy Carter

Nominated for the 2012 Small Business Influencer Awards in:

Sandy Carter is Vice President of Social Business Evangelism at IBM. She is the best selling author of two books: “The New Language of Business: SOA & Web 2.0”, and “The New Language of Marketing 2.0: Social Media." Sandy holds a Bachelor of Science degree in math and computer science from Duke University and an MBA from Harvard.


As Vice President of Social Business Evangelism at IBM, Sandy Carter is responsible for setting the direction for IBM’s Social Business initiative, where she works with companies who are becoming Social Businesses. By educating business owners about social media, Sandy has helped many of them realize its importance and how it can help grow their business.


Website @sandy_carter


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