Often referred to as "the Queen of Facebook", Mari Smith is considered one of the world's foremost experts on Facebook marketing and social media. She is author of The New Relationship Marketing and coauthor of Facebook Marketing: An Hour A Day. Both Dun & Bradstreet Credibility and Forbes named Mari one of the Top Ten Influencers in Social Media. Mari consults with businesses of all sizes around the world to help accelerate their profits by integrating proven social media marketing strategies. She regularly appears in media locally and nationally in publications such as The New York Times, The Wall Street Journal, Inc., Forbes, Fortune, The Chicago Tribune, and Success Magazine.

Contributions

In Smith's book, "The New Relationship Marketing: How to Build a Large, Loyal, Profitable Network Using the Social Web", she states that people have always done business with people they know, like, and trust. That's the essence of "relationship marketing." Today, the popularity of online social networking has caused a paradigm shift in relationship marketing. This book helps businesspeople and marketers master this crucial new skill set. Relationship marketing specialist Mari Smith outlines a step-by-step plan for building a sizable, loyal network comprised of quality relationships that garner leads, publicity, sales, and more. If you're a businessman or businesswoman feeling the pressure to shift your approach to using social media marketing, to better understand the new soft skills required for success on the social web, and to improve your own leadership and relationship skills through emotional and social intelligence, this book is for you.

Web

Website @marismith https://www.facebook.com/marismith