For the past 16 years Qualman has helped worked in the online marketing and eBusiness organizations of Education First, Cadillac, EarthLink, Yahoo, Travelzoo and AT&T. He is a columnist for ClickZ, while also owning the social media blog socialnomics.com.
With a $250 budget, Erik created a video, Social Media Revolution, which launched his bestselling book, Socialnomics: How Social Media Transforms the Way We Live and Do Business.
Socialnomics was founded by Erik Qualman with the intent of providing short social stories, statistics, studies and surprises. The term Socialnomics also has a double meaning in that as the success of this site grows, the more social good that Socialnomics hopes to accomplish/give back.