Lisa is an online content strategist, who also consults on a variety of issues including online marketing, branding, and social media.
She currently co-hosts the popular Affiliate Thing podcast with Affiliate Summit co-founder Shawn Collins and also regularly hosts The Performance Marketing Association Industry Report podcast and AffPlan.com’s Affiliate Strategies Session.
Contributions
Lisa is a frequent speaker at industry conferences including Ad:Tech, Online Market World, the LinkShare Symposium, Affiliate Summit, Web 2.0, BlogWorld & New Media Expo, eComXpo, and the Social Media Marketing Summit. Along with Todd Farmer, she co-founded of MyContentPro, a website about creating content for marketers.
As a founding board member of the Performance Marketing Association, Lisa is actively involved in fighting the advertising nexus tax and acts as the strategist for the PMA.
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