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Lisa Picarille

Nominated for the 2012 Small Business Influencer Awards in:

Lisa is an online content strategist, who also consults on a variety of issues including online marketing, branding, and social media.

She currently co-hosts the popular Affiliate Thing podcast with Affiliate Summit co-founder Shawn Collins and also regularly hosts The Performance Marketing Association Industry Report podcast and’s Affiliate Strategies Session.


Lisa is a frequent speaker at industry conferences including Ad:Tech, Online Market World, the LinkShare Symposium, Affiliate Summit, Web 2.0, BlogWorld & New Media Expo, eComXpo, and the Social Media Marketing Summit. Along with Todd Farmer, she co-founded of MyContentPro, a website about creating content for marketers.

As a founding board member of the Performance Marketing Association, Lisa is actively involved in fighting the advertising nexus tax and acts as the strategist for the PMA.


Website @lisap


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