Jesse Hopps founded Demand Metric in October 2006 and is the active President & CEO, focusing on sales & business development. Prior to Demand Metric, Jesse worked as an independent consultant specializing in Internet Marketing and Business Continuity Planning. He began his career with the Info-Tech Research Group in London, Canada, where he helped contribute to their explosive growth. Jesse holds a business degree from the University of Western Ontario and lives in Medellín, Columbia.
Demand Metric provides over 350 marketing tools & templates to help small business owners stay on track and build their businesses -- without having to re-invent the wheel. The site offers free guides and tools as well as more content for members only.
Over 16,000 marketing professionals in over 75 countries leverage Demand Metric’s premium content library of 350+ professional ‘consultant-quality’ tools, templates, how-to guides, webinars, methodologies and consulting services.