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Roger Cauvin

Nominated for the 2012 Small Business Influencer Awards in:

Roger helps companies make smart decisions about how they conceive, develop, market, and sell their products.


Roger writes his thoughts on product strategy in his blog (, and he is the author of two popular articles that appeared in the on-line marketing periodical,

Roger's strategic advice drives all aspects of product development and marketing, including requirements, positioning, and messaging.


Website @rcauvin


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