Sort Nominations By:

You are viewing a Past Year nominee from the archives. View current year.

AdWords Performance Grader

18 Votes

Nominated for a Small Business Influencer Award in:

Read more about this nominee

PPC advertising is incredibly competitive: advertisers win or lose based on the quality of their campaigns compared to competing businesses. Yet until now, there wasn’t a way to measure campaign quality against competing accounts. The AdWords Performance Grader by WordStream Inc. is a free tool that performs an instant, expert analysis of a user’s PPC account, comparing key performance metrics to thousands of other accounts that have been graded and offering actionable insights based on that data. The tool meets a particular need for small or new advertisers who aren’t sure:

a) How their results measure up to competitors – WordStream has collected an incredible amount of data (nearly a billion dollars in collective spend) to provide accurate competitive metrics to users.

b) How to improve results – This wealth of data and powerful, proprietary algorithms enable the tool to offer straightforward, actionable advice that SMBs can realistically implement to improve performance.


Browse Past Years 2012

Copyright © 2011 - 2017 Small Business Trends | Privacy | Terms | Login
Contact Us